Everything You Need to Know About Selling on GoTom – Zimbabwe’s eCommerce Hub

Learn how to sell online with GoTom, Zimbabwe’s leading eCommerce marketplace. From account setup to making your first sale, here’s everything you need to get started.

Whether you’re a seasoned entrepreneur, side hustler, or first-time online seller, GoTom offers a complete, easy-to-use platform for listing and selling your products across Zimbabwe. As one of the fastest-growing online marketplaces in the country, GoTom empowers local and international sellers with the tools and exposure they need to succeed in Zimbabwe’s digital economy.

Why Sell on GoTom?

GoTom is designed with Zimbabwean realities in mind: mobile-first usage, cash and mobile money preferences, and local delivery solutions. Sellers benefit from:

  • Free account and store setup
  • Large and active buyer base
  • Easy listing tools with photo uploads
  • Custom storefronts for your brand
  • Real-time messaging with buyers
  • Localized listings by province or city

Step-by-Step Guide to Start Selling

Step 1: Register for a Seller Account
Visit www.gotom.co.zw and sign up as a seller. Fill in your business details or personal info, depending on whether you’re registering as an individual or company.

Step 2: Set Up Your Storefront
Customize your store by adding a name, logo (if applicable), contact details, and business description. This helps build trust with buyers.

Step 3: Add Product Listings
List your products by uploading clear images, writing accurate descriptions, setting competitive prices, and choosing relevant categories. Use keywords to make your listings easier to find.

Step 4: Manage Inquiries and Orders
Buyers can contact you via chat or place orders directly. Respond quickly, answer questions, and confirm delivery or pickup options.

Step 5: Fulfill and Deliver
Agree on delivery methods — whether through a courier, in-person meetup, or GoTom’s local delivery partners. Make sure to provide good customer service to earn reviews.

Tips to Succeed as a Seller on GoTom

1. Use High-Quality Photos
Clear, well-lit images make a big difference in attracting buyers.

2. Be Honest in Your Descriptions
Mention product condition (especially for used goods), dimensions, or any defects upfront to build buyer trust.

3. Price Competitively
Research similar listings to stay within the market range. Offering bundle deals or discounts can also drive sales.

4. Promote Your Store
Share your GoTom store link on WhatsApp, Facebook, Instagram, and in local community groups.

5. Stay Active
Update listings regularly, respond to messages promptly, and refresh old listings to keep them visible.

What Can You Sell on GoTom?

  • Mobile phones and electronics
  • Clothing and shoes
  • Home appliances
  • Furniture and tools
  • Cars and car parts
  • Groceries and cosmetics
  • School supplies and uniforms

Seller Benefits

  • No upfront fees to start
  • Built-in marketing and visibility
  • Exposure to both urban and rural buyers
  • Ability to scale into a full-time business

Conclusion
Selling on GoTom is one of the easiest and most affordable ways to start or grow a business in Zimbabwe. With the right setup and commitment, you can turn your store into a profitable digital storefront.

Start selling today at www.gotom.co.zw – Zimbabwe’s trusted eCommerce marketplace for every seller.

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